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IBM Live Store

Custom WebGL Experience

Tech — WebGL, PlayCanvas

Implementation 3 weeks

Design — studio ESP/

Description

An interactive 3D web experience built for IBM, designed to run seamlessly across desktop and mobile browsers. The solution takes the form of a virtual fashion retail space, allowing users to navigate and discover IBM’s solutions for the industry. By combining immersive design, user-friendly interactions, and a strong narrative layer, it reimagines how audiences engage with technology in a digital environment.

View of the IBM Live Store showing clothes on display, a TV playing a fashion show, and interactive plus signs that users can click for more information
IBM Live Store logo with introductory text and a button to start the experienceIBM Live Store interface with a right-sided popover showing information about IBM solutions for the COVID-19 scenario, including a video and a button to learn more
Mobile view showing a popover of IBM solutions to improved data collection and insights, including a video and a button to view the Bestseller India case study